Matr Boomie is an Austin, TX–based fair‑trade social enterprise (founded in 2006 by Manish Gupta and Ruchi Agrawal) that partners with over 2,000 artisans across India to create ethical, sustainably‑made home décor, jewelry, gifts, and accessories inspired by traditional Indian artforms given a timeless, modern design aesthetic.

Rooted in the Sanskrit for “motherland,” their mission is to empower artisans—especially women—from marginalized communities through safe working conditions, fair wages, education, and vocational training, while fostering cultural connection and environmental stewardship .