Pixie Mood was founded around 2009–2010 by Chloe and Kelvin, who left their corporate jobs to create stylish, sustainable, and vegan-friendly handbags—starting from their basement and growing through festivals and trade shows to now being stocked in over 600 retailers and even featured multiple times on Oprah’s Favorite Things. The brand emphasizes effortless sustainability through the use of vegan materials, recycled linings, eco-friendly packaging, and is part of environmental initiatives like 1% for the Planet, Terrapass, One Tree Planted, and the Humane Society.